HB2299 - Price tags; unfair pricing; penalties

REFERENCE TITLE: price tags; unfair pricing; penalties State of Arizona House of Representatives Fifty-seventh Legislature Second Regular Session 2026 HB 2299 Introduced by Representatives Aguilar: Austin, Blattman, Cavero, Garcia, Márquez, Sandoval, Villegas AN ACT amending title 44, chapter 10, article 7, arizona revised statutes, by adding section 44-1535; relating to consumer fraud. (TEXT OF BILL BEGINS ON NEXT PAGE) Be it enacted by the Legislature of the State of Arizona: Section 1. Title 44, chapter 10, article 7, Arizona Revised Statutes, is amended by adding section 44-1535, to read: START_STATUTE 44-1535. Goods and services; pricing; unlawful practice; state of emergency; digital shelf label prohibition; attorney general powers; civil penalty; definitions A. A person that advertises, displays or offers a price for goods or services in this state shall: 1. Include all mandatory fees or charges in the price. 2. Describe a clear process on a receipt after purchase relating to refunds, including whether the total amount paid may be refunded and the time frame for a refund. B. If the governor declares a state of emergency pursuant to title 26, chapter 2, the current price of goods or services may not increase more than ten percent immediately before the governor declared a state of emergency. C. A business in this state may not use digital shelf labels. D. Failure to comply with this section is an unlawful practice pursuant to section 44-1522. The attorney general may investigate and take appropriate action as prescribed by this article, including seeking a temporary or permanent injunction to cease the unlawful practice. A person that violates this section is subject to a civil penalty not to exceed $5,000. E. For the purposes of this section: 1. "Digital shelf label": ( a ) Means a form of digital wireless display technology that has the capability to display the label and to change the price remotely. ( b ) Includes digital price tags or any other similar technology. 2. "mandatory fees or charges": ( a ) Includes a fee or surcharge to which any of the following applies: ( i ) THat must be paid to purchase the advertised goods or services. ( ii ) That is not reasonably avoidable. ( iii ) For any goods or services that a reasonable consumer would expect to be included with the purchase of the advertised goods or services. ( b ) Does not include taxes imposed by the government. END_STATUTE