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UPHOLD Privacy Act of 2023

Source: Congress.gov  ·  5,298 words in original text
** This bill creates new rules to protect people's personal health and location information from being collected, sold, and used for advertising without their permission. Companies that collect or sell this type of data must get clear written permission from individuals and give them the ability to see what data is kept about them and delete it. **
** - Any company, organization, or person that collects or uses health or location data from people - Data brokers (companies that buy and sell personal information) - Internet service providers and phone companies - Non-profit organizations - Individuals whose health or location data is collected - The Federal Trade Commission (enforces the rules) **
** - Companies cannot use health data for commercial advertising without the person's clear written permission, and they can only collect and keep health data if someone asks for a specific product or service (Sec. 2(a) and 2(b)) - Data brokers are banned from buying, selling, or sharing location data with anyone (Sec. 3(a) and 3(b)) - Companies must give people an easy way to see all their health and location data and request that it be deleted within 15 days, at no cost (Sec. 4) - Companies must publish a clear privacy policy explaining what data they collect, why they collect it, who they share it with, and how people can control their information (Sec. 2(d)) - Employees and contractors can only access health data if they need it to provide the service the person requested (Sec. 2(c)) **
** If this bill becomes law, companies would be prohibited from selling or sharing people's health information for advertising purposes without getting specific written permission first. People would gain the legal right to see what health and location data companies hold about them and demand deletion of that data. Companies would have to maintain public privacy policies and limit who inside their company can see this sensitive information. Data brokers would be completely banned from trading in location data. **
** - **Health data**: Information that identifies or reveals someone's search for health services, any past or present physical or mental health condition, medical treatment, or any information derived from non-health information that reveals health details (like inferring someone's disability from their browsing history) - **Location data**: Information showing where a person or device was at a specific time with precision to within 1,850 feet or less - **Express consent**: Clear, written, opt-in permission from a person that must be obtained before collecting or using their data (and cannot be assumed from just hovering over content, muting something, or using a confusing website design) - **Data broker**: A person or company that collects, buys, or infers data about people and then sells or trades that data - **Covered entity**: Any company or organization doing business in the United States that collects or uses health or location data (except certain healthcare providers already regulated under federal health privacy law) - **Commercial advertising**: Messages that promote the sale of or interest in goods or services, including digital, video, audio, or print ads **
** The rules become effective on whichever comes first: either the date the Federal Trade Commission issues final regulations to carry out the law, or 180 days after the bill becomes law (Sec. 6).
Important: This plain English summary was generated by AI and is provided for informational purposes only. It is not legal advice. Always consult the official bill text on Congress.gov or a qualified attorney for legal matters.