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I
117TH CONGRESS
1ST SESSION
H. R. 850
To establish name, image, likeness, and athletic reputation rights for college
athletes, and for other purposes.
IN THE HOUSE OF REPRESENTATIVES
FEBRUARY 4, 2021
Mrs. TRAHAN introduced the following bill; which was referred to the Com-
mittee on Energy and Commerce, and in addition to the Committee on
the Judiciary, for a period to be subsequently determined by the Speaker,
in each case for consideration of such provisions as fall within the juris-
diction of the committee concerned
A BILL
To establish name, image, likeness, and athletic reputation
rights for college athletes, and for other purposes.
Be it enacted by the Senate and House of Representa-
1
tives of the United States of America in Congress assembled,
2
SECTION 1. SHORT TITLE.
3
This Act may be cited as the ‘‘College Athlete Eco-
4
nomic Freedom Act’’.
5
SEC. 2. DEFINITIONS.
6
In this Act:
7
(1) ATHLETE
AGENT.—The term ‘‘athlete
8
agent’’ has the meaning given the term in section 2
9
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•HR 850 IH
of the Sports Agent Responsibility and Trust Act
1
(15 U.S.C. 7801).
2
(2) ATHLETIC REPUTATION.—The term ‘‘ath-
3
letic reputation’’ means, with respect to a college
4
athlete or prospective college athlete, the recognition
5
or fame of the athlete relating to the participation
6
or performance of the college athlete or prospective
7
college athlete in a sport.
8
(3) COLLEGE
ATHLETE.—The term ‘‘college
9
athlete’’ means an individual who participates in or
10
is eligible to participate in an intercollegiate sport
11
for an institution of higher education.
12
(4) COMPENSATION.—The term ‘‘compensa-
13
tion’’—
14
(A) means any payment, remuneration, or
15
benefit provided to a college athlete or prospec-
16
tive college athlete in exchange for the use of
17
the name, image, likeness, or athletic reputation
18
of the college athlete or prospective college ath-
19
lete; and
20
(B) does not include—
21
(i) a grant-in-aid; or
22
(ii) a stipend scholarship from the in-
23
stitution of higher education in which a
24
college athlete is enrolled.
25
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(5) GRANT-IN-AID.—The term ‘‘grant-in-aid’’
1
means a scholarship, grant, or other form of finan-
2
cial assistance that is provided by an institution of
3
higher education to a college athlete for the college
4
athlete’s undergraduate or graduate course of study.
5
(6) IMAGE.—The term ‘‘image’’, with respect to
6
a college athlete or prospective college athlete, means
7
any photograph, video, or computer-generated rep-
8
resentation that reasonably identifies the college ath-
9
lete or prospective college athlete.
10
(7) INSTITUTION OF HIGHER EDUCATION.—The
11
term ‘‘institution of higher education’’ has the
12
meaning given the term in section 101 of the Higher
13
Education Act of 1965 (20 U.S.C. 1001 et seq.).
14
(8)
INTERCOLLEGIATE
ATHLETIC
ASSOCIA-
15
TION.—The term ‘‘intercollegiate athletic associa-
16
tion’’ means any association, conference, or other
17
group or organization that—
18
(A) exercises authority over intercollegiate
19
athletics and the recruitment of college athletes
20
or prospective college athletes; and
21
(B) is engaged in interstate commerce or
22
in any industry or activity affecting interstate
23
commerce.
24
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(9) LIKENESS.—The term ‘‘likeness’’, with re-
1
spect to a college athlete or prospective college ath-
2
lete, means the uniquely identifiable voice, catch
3
phrase, or any other mark that when used in a con-
4
text that reasonably identifies the college athlete or
5
prospective college athlete.
6
(10) NAME.—The term ‘‘name’’, with respect to
7
a college athlete or prospective college athlete, means
8
the first or last name, or a nickname, of the college
9
athlete or prospective college athlete when used in a
10
context that reasonably identifies the college athlete
11
or prospective college athlete.
12
(11) PROSPECTIVE
COLLEGE
ATHLETE.—The
13
term ‘‘prospective college athlete’’ means an indi-
14
vidual who—
15
(A) has not enrolled at an institution of
16
higher education; and
17
(B) may be recruited by an institution of
18
higher education.
19
(12) THIRD PARTY.—The term ‘‘third party’’
20
means an individual or entity other than an institu-
21
tion of higher education or an intercollegiate athletic
22
association.
23
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SEC. 3. ATHLETE RIGHTS TO MARKET NAME, IMAGE, LIKE-
1
NESS, AND ATHLETIC REPUTATION.
2
(a) RIGHT TO MARKET USE OF NAME, IMAGE, LIKE-
3
NESS, AND ATHLETIC REPUTATION.—
4
(1) IN GENERAL.—An institution of higher edu-
5
cation or intercollegiate athletic association may not
6
enact or enforce any rule, requirement, standard, or
7
other limitation that prevents college athletes or pro-
8
spective college athletes, individually or as a group,
9
from marketing the use of their names, images,
10
likenesses, and athletic reputations.
11
(2) COLLUSION.—An institution of higher edu-
12
cation may not coordinate with any other institution
13
of higher education or third party to limit the
14
amount of payment offered to a college athlete, pro-
15
spective college athlete, or group of college athletes
16
or prospective college athletes under a contract for
17
the use of the name, image, likeness, or athletic rep-
18
utation of the college athlete, prospective college ath-
19
lete, or group of college athletes or prospective col-
20
lege athletes.
21
(3) RIGHT
TO
COLLECTIVE
REPRESENTA-
22
TION.—An institution of higher education or inter-
23
collegiate athletic association may not enact or en-
24
force any rule, requirement, standard, or other limi-
25
tation, or engage in conduct that prevents college
26
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athletes from forming or recognizing, or interferes
1
with such formation or recognition of, a collective
2
representative to facilitate group licensing agree-
3
ments or provide representation for college athletes.
4
(4) GROUP LICENSING.—A third party may not
5
use the name, image, likeness, or athletic reputation
6
of any member of a group of college athletes to mar-
7
ket any product unless the third party obtains a li-
8
cense from the group for that purpose.
9
(5) GRANTS-IN-AID.—Receipt of compensation
10
for the use of the name, image, likeness, or athletic
11
reputation of a college athlete or prospective college
12
athlete shall not adversely affect—
13
(A) the eligibility or opportunity of a col-
14
lege athlete or prospective college athlete to
15
apply for a grant-in-aid; or
16
(B) the amount, duration, or renewal of
17
the grant-in-aid of a college athlete or prospec-
18
tive college athlete.
19
(6) EQUITABLE INSTITUTIONAL SUPPORT.—An
20
institution of higher education, an intercollegiate
21
athletic association, or a party affiliated with an in-
22
stitution of higher education or an intercollegiate
23
athletic association that provides direct or indirect
24
support to college athletes with respect to the mar-
25
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•HR 850 IH
keting of their names, images, likenesses, and ath-
1
letic reputations shall make such support accessible
2
to all college athletes in the applicable athletic pro-
3
gram, regardless of gender, race, or participating
4
sport.
5
(b) RIGHT TO REPRESENTATION.—
6
(1) ABILITY FOR COLLEGE ATHLETES TO RE-
7
TAIN
REPRESENTATION.—An institution of higher
8
education or intercollegiate athletic association may
9
not prevent a college athlete or prospective college
10
athlete from fully participating in intercollegiate ath-
11
letics based on the college athlete or prospective col-
12
lege athlete having obtained professional representa-
13
tion with respect to a contract or legal matter, in-
14
cluding—
15
(A) representation provided by an athlete
16
agent or financial advisor; and
17
(B) legal representation provided by an at-
18
torney.
19
(2) PROHIBITIONS
ON
THE
REGULATION
OF
20
REPRESENTATION.—An institution of higher edu-
21
cation or intercollegiate athletic association may not
22
regulate the legal, financial, or agency representa-
23
tion of college athletes and prospective college ath-
24
letes with respect to the marketing of their names,
25
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images, likenesses, or athletic reputations, including
1
the certification of such legal, financial, or agency
2
representation.
3
(c) PROHIBITION ON WAIVER.—A college athlete, a
4
prospective college athlete, an institution of higher edu-
5
cation, an intercollegiate athletic association, or any other
6
person may not enter into any agreement or a legal settle-
7
ment that waives or permits noncompliance with this Act.
8
SEC. 4. GRANTS FOR ANALYZING NAME, IMAGE, LIKENESS,
9
AND ATHLETIC REPUTATION MONETIZATION.
10
(a) DEFINITIONS.—In this section:
11
(1) ELIGIBLE ENTITY.—The term ‘‘eligible enti-
12
ty’’ means—
13
(A) a business in the United States;
14
(B) a public or private education and re-
15
search organization in the United States; or
16
(C) a consortium of entities described in
17
subparagraph (A) or (B).
18
(2) SECRETARY.—The term ‘‘Secretary’’ means
19
the Secretary of Commerce.
20
(b) GRANTS AUTHORIZED.—Annually, the Secretary
21
may award a grant to, or enter into a contract or a cooper-
22
ative agreement with, an eligible entity for the purpose
23
of conducting a market analysis of the monetization of the
24
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•HR 850 IH
rights granted to college athletes under this Act during
1
the 1-year period preceding the date of the analysis.
2
(c) REQUIREMENTS.—An eligible entity that receives
3
a grant or enters into a contract or cooperative agreement
4
to conduct an analysis under subsection (b) shall—
5
(1) make the analysis and information relating
6
to the analysis publicly available, including—
7
(A) the surveys and interviews the eligible
8
entity conducted during the course of the anal-
9
ysis; and
10
(B) estimates of the compensation received
11
by college athletes during the 1-year period pre-
12
ceding the date of the analysis as a result of
13
the
monetization
of
the
names,
images,
14
likenesses, and athletic reputations of those col-
15
lege athletes, separated by—
16
(i) gender;
17
(ii) race; and
18
(iii) sport; and
19
(2) provide recommendations to the Secretary
20
to address any disparate estimates described in
21
paragraph (1)(B).
22
(d)
PUBLIC
AVAILABILITY
OF
RECOMMENDA-
23
TIONS.—The Secretary shall make any recommendations
24
received under subsection (c)(2) publicly available.
25
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(e) AUTHORIZATION
OF APPROPRIATIONS.—There
1
are authorized to be appropriated to the Secretary such
2
sums as may be necessary to carry out this section.
3
SEC. 5. ENFORCEMENT PROVISIONS.
4
(a) UNFAIR OR DECEPTIVE ACT OR PRACTICE.—
5
(1) IN GENERAL.—A violation of section 3 shall
6
be treated as a violation of a rule defining an unfair
7
or deceptive act or practice prescribed under section
8
18(a)(1)(B) of the Federal Trade Commission Act
9
(15 U.S.C. 57a(a)(1)(B)).
10
(2) ACTIONS BY THE COMMISSION.—The Com-
11
mission shall enforce section 3 in the same manner,
12
by the same means, and with the same jurisdiction,
13
powers, and duties as though all applicable terms
14
and provisions of the Federal Trade Commission Act
15
(15 U.S.C. 41 et seq.) were incorporated into and
16
made a part of this Act.
17
(3) ENFORCEMENT
RELATED
TO
NONPROFIT
18
ORGANIZATIONS.—Notwithstanding
section
4,
19
5(a)(2), or 6 of the Federal Trade Commission Act
20
(15 U.S.C. 44, 45(a)(2), 46) or any jurisdictional
21
limitation of the Federal Trade Commission, the
22
Commission shall also enforce this Act and the regu-
23
lations promulgated under this Act, in the same
24
manner provided in paragraphs (1) and (2) of this
25
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•HR 850 IH
subsection, with respect to organizations not orga-
1
nized to carry on business for their own profit or
2
that of their members.
3
(b) PRIVATE RIGHT OF ACTION.—
4
(1) IN
GENERAL.—An individual who is ag-
5
grieved by a violation of section 3 may bring a civil
6
action in an appropriate Federal district court of
7
competent jurisdiction.
8
(2) DAMAGES; COSTS AND ATTORNEY’S FEES.—
9
A court may award to a prevailing party in a civil
10
action brought under paragraph (1)—
11
(A) actual damages sustained by the party
12
as a result of the violation that is the subject
13
of the action; and
14
(B) the costs of the action and reasonable
15
attorney’s fees.
16
(c) SHERMAN ACT.—A violation of this Act shall be
17
deemed to be a per se violation of the Sherman Act (15
18
U.S.C. 1 et seq.) and subject to all remedies and rights
19
afforded under that Act.
20
SEC. 6. STATE PREEMPTION.
21
(a) IN GENERAL.—A State may not enforce a State
22
law relating to the ability of college athletes to enter into
23
contracts for the use of their names, images, likenesses,
24
or athletic reputations pursuant to this Act.
25
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(b) EXCEPTION FOR THE CERTIFICATION OF ATH-
1
LETE AGENTS.—A State may enforce a State law or regu-
2
lation relating to the certification of athlete agents under
3
the Sports Agent Responsibility and Trust Act (15 U.S.C.
4
7801 et seq.).
5
SEC. 7. RULE OF CONSTRUCTION.
6
Nothing in this Act shall affect the treatment of
7
qualified scholarships under section 117 of the Internal
8
Revenue Code of 1986.
9
Æ
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